Who we are

At SOI Solutions, we partner with local businesses and governments to tackle complex challenges at the source, combining veteran leadership and network, data-driven strategy, and collaborative coaching to build resilient systems. We empower teams to solve problems where they happen, driving sustainable improvement and lasting impact.

Person standing at a White House press podium with the American flag and the White House emblem in the background.
Red "Veteran Owned" stamp with stars

About the Speaker

Ad Godinez is a service-disabled veteran, West Point graduate, and founder of SOI Solutions. With over 27 years of leadership experience in the military and civilian sectors, he specializes in Operational Excellence, Lean Six Sigma, and data-driven strategy. Rooted in family’s heritage from Leon, Mexico, and as a first generation American, my approach blends courage, strength, and empathy. I am dedicated to empowering individuals and organizations to achieve lasting impact and success.